The only thing that is all about you is you yourself. Everything else is just a little about you or not at all about you.

If there is any truth to that, it's not about who you influence because the all about you rule applies to everybody else as well. That takes it to:
when you're the only customer of your company = 100% satisfaction
No need to add commercials hinged on the undulation of Upton. The need to be affected by public wrath is entirely avoided. And those faux knock-offs are in whistling cricketland.

What fun to pretend there's someone there with whom you're sensing aye contact via les mots d'un coeur. Especially when the view is all vivaldi and flavored with non-to do's gleaming benefits. The letters to self are secretions of merriment. A guy's gotta expel from some good places.